Tips for Effective Offshoring

Amplify’d from www.startupnation.com

When we were first building our business, we really, really hated the idea of outsourcing. Why? because we had so many failed projects. We were trying to get away with murder by hiring offshore programmers at incredibly low rates, as part of a 100- or 200-hour project, to build our first fully functioning website with an exciting ecommerce application integrated and shopping cart functionality so we could start generating some revenue and testing with real users who would actually be purchasing real product.

Several failed projects later, and with thousands of dollars (quite a bit of money for us as students who were still in college) down the drain, we finally brought on our first remote partner, Zeeshan Muhammad, who would become our CTO and would play THE integral part in launching Blank Label. Zee came on with equity, and worked as everyone else did - for free. It was the best deal we could have possibly had, realizing that our equity wasn’t worth much, and that our funds were limited, so we were more than happy to bring Zee on as a partner, which still undervalues his contributions to our business, but luckily, he loves us and the business so much that the money’s not important to him.

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